RAIDER RUFFIANS AND FOOTBALL FANATICS
Aaron Hernandez’s name came up during a recent Sports Law class.
The former New England Patriots tight end was incarcerated earlier this year
and charged with murder. It will take a while for his case to go to trial, as
the wheels of justice move slowly in America. But eventually he’ll be convicted
and sentenced.
Or will he?
What if Hernandez is found “not guilty?” Stranger things have
happened. (Can you say “OJ?”)
Would he return to the Patriots? Highly unlikely. So I asked my
students, if not the Patriots, then what team would be most apt to sign Hernandez?
“The Raiders!” they responded in unison.
I laughed. An earlier discussion had centered on what will happen
to Philadelphia Eagles quarterback Michael Vick, now that he has been
supplanted by Nick Foles. Vick is a convicted felon who did serious prison time
for his involvement with dog fighting. If the Eagles release Vick, what team
would be most likely to take a chance on him?
“The Raiders!” my students responded in unison.
What
is it about the Raiders?
Every team has its own culture, and Raider culture is renegade
culture. Oakland has long been known to give second chances to purported bad hombres—which is nice, if you’re a bad hombre.
Having spent considerable time in San Diego, I picked up on the
cultural differences between Charger fans (chilled) and Raider fans (swilled).
San Diego’s Qualcomm Stadium always sold out for the annual Raiders game, with
many thousands of Raider fans donning their black and silver garb, putting on
their eye-patches, grabbing their chains, and heading for the stadium.
This is not to say that all Raider fans are outlaws. It’s just that
bad 90% that give the good 10% a bad name. Consider the recent Thanksgiving Day
game in Dallas, where the Cowboys hosted the Raiders. Dallas’ Channel 11
reported how after the Dallas victory, Cowboy fan Carlos Olivares was leaving the
stadium yelling “Go Cowboys!” His next memory was
waking up in a hospital bed, unable to open his eyes.
“I woke up in
shock,” Olivares said. “I got up real fast ‘cause I didn’t know where I was. Nurses
held me down.”
Witnesses told
police that several men wearing Raiders attire attacked Olivares . Friends found
him lying on the ground, unconscious. His cell phone was gone, as was the cash
from his wallet. Despite the beating and memory loss, doctors told him he was
lucky.
“I’m just glad I
was left alive,” Olivares said.
Laid-back San
Diegans are familiar with such behavior. So with pro football being a business,
the Charger management decided to screw the Raider fans. San Diego was
struggling and was not selling out Qualcomm—except for
the Raider game, when black-shirted fans bought every available ticket. So the
Chargers decreed that anyone who wanted a single ticket to the Raider game had
to buy a three-game package. Raider fans only wanted to see the one game, but were
incensed at having to pay for three. This did not improve their moods as they
tailgated in Qualcomm’s giant parking lot, drinking hard stuff and looking for
trouble.
Other Sports
Cultures
Referring to Raider fans as hooligans overstates the renegade
aspect of Raider culture. Hooligans are British soccer followers who are actually
criminals who use sport as an excuse for mayhem. But sports fans in certain American
cities do take on tribal
characteristics.
The aforementioned San Diego fans are famously laid-back, whereas
Boston Red Sox fans were famously fatalistic—at least until 2004. New York fans are famously obnoxious.
Philadelphia fans are famously cruel—known to boo everyone from Santa
Claus to Miss Pennsylvania. Cleveland fans are famously morose.
Sport
sociologists studied these tribal traits and identified the three most volatile
fan segments. Foxsports.com described an
Emory University study that confirmed what many have long purported: Football
fans—especially those rooting for New England, Pittsburgh, or Oakland—can be
unstable.
Pats
fans unstable? Say it isn’t so!
Marketing
professors Michael Lewis and Manish Tripathi devised an algorithm and analyzed
data to figure out how various fan bases deal with losses—and they found that
fans of the Raiders, Steelers and Patriots do not cope well.
Patriot fans
ranked high in terms of instability because they are the saddest fans after a
loss, as measured by angry Twitter Tweets. It probably has a lot to do with
expectations. Pats fans expect to win.
According to
Lewis and Tripathi, the most stable fans are Cowboy fans. Over the last 15
years Cowboy fans have been conditioned to expect disappointment, so when Tony
Romo fails them they are not surprised.
So what does all
this mean? It means that the Raider Ruffians should be careful about showing up
in black and silver the next time Oakland plays at New England. Gillette
Stadium is not Qualcomm. Regardless of the outcome, if they’re looking for
trouble, they’ll find it—and will likely end up paraphrasing Dorothy from The
Wizard of Oz.
“We’re not in
California anymore!”